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Wendy Kennedy’s So What, Who Cares, Why You? really is a must read blog. For example, her post on fishbone diagrams is an excellent tool for helping any company with a product that could be targeted at multiple markets and segments. I use it in two ways — one is to gain clarity around what markets our products fit into, and the other is to facilitate brainstorming on markets where our products might fit.
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Welcome to Alec Saunders' blog! This is my personal space on the Calliflower site, migrated from the very successful Saunderslog.com blog which has been running since 2002. As a result, you're liable to read everything from musings about the latest technology, customer service and public relations tactics, business topics, the books I've been reading, the wine I've been drinking, photo's I've taken, and where I've been travelling recently. In other words -- an mix of whatever is on my mind at any time!
Because of that, the lawyers wanted me to let you know that what is written on these pages is my opinion alone, and not necessarily representative of the company's stance.
