Mobile Professionals and Small Businesses to Have Access to iotum Through Worldwide Network of Partners

(Dallas, TX – October 26, 2006) At Astricon Dallas today, iotum announced the on-demand availability of its award winning Web 2.0 Call Management Applications, including its flagship iotum™ Relevance Engine™, through a worldwide channel partner network of Service Providers, System Integrators, and telephony Value-Added Resellers. The iotum Relevance Engine is the industry’s first call management platform to intelligently assess the relevance of any call, and to automatically route that call to the most appropriate destination. 
iotum’s Relevance Enabled Channel Partner Program provides opportunities for partners to boost margins and increase revenues by deploying new, revenue-generating services to their customers based on the iotum Relevance Engine. The iotum Relevance Enabled Partner Program provides partners with recognition as an iotum certified partner; lead generation programs; joint marketing opportunities; development seats; and additional revenues and market development funds.
“From the day iotum was founded, we have envisioned iotum being available to all users of cell phone, landline PBX, VoIP Phone, PDA, and web sites”, said Alec Saunders, iotum CEO and co-founder. “Today we’re thrilled to announce a great new group of partners who will bring iotum to more mobile professionals and small businesses worldwide.”
“Our customers demand a little magic in every phone call,” said Sam Aparicio, Vice President of Products and Strategy at “Partnering with iotum helps us deliver just that. iotum’s unparalleled knowledge of relevance and understanding of caller psychology makes them a valuable partner for”
iotum’s new channel partners include, Core Telecom Innovations Inc, ESCAUX, The Flat Planet Phone Company, Integrics Limited, and Nufone Incorporated. More information on each of these partners can be found at
"iotum’s Relevance Enabled Partnership with Nufone adds tremendous value to our customers’ calling experience,” said Nufone CEO Allan Noorda. “For our customers, it’s all about being competitive within enterprise markets. With iotum, our small and medium business clients will never miss an important call, and never be interrupted again when it’s inappropriate."
Throughout iotum’s product development process, the company has collaborated with independent software vendors and service providers. With the release of the iotum integration tools earlier this year, a growing community of third parties have been announcing relationships with iotum, including AOL’s AIM Phoneline, Epygi Technologies Ltd, Televolution Inc, Unlimitel Inc and Versature Corporation. 
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Founded in 2003, privately held iotum is a Voice 2.0 company setting out to shape a world of relevant communications where devices and services work seamlessly together to let people communicate with who they want, when they want and on the device they want. Most recently they were awarded the Prestigious CATA Alliance Innovation Award for Emerging Technology Achievement – as the best emerging technology of the year in Canada; named a DEMOgod at DEMO2006 and named to Business 2.0’s Next Net 25.
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Steve Lecomte 
Andy Abramson